10 More Fitness & Nutrition Predictions for 2010

It’s time to break out the crystal ball and get an eye on the future. What does the year ahead hold? What surprises might change the way we live?

This is my inspiration for the original Top 10 Fitness Predictions for 2010 that I released Monday. (check them out here).

I like 10 as a number–but I wasn’t done at 10. That’s why I’ll be releasing the second 10–The Top 10 List for 2010 Part 2–on New Years Day.

Here’s a sneak preview…

Prediction #15 :Gatorade Becomes the Porn of Social Media

Frightened by the recent Tiger Woods scandal, Gatorade will abandon their standard big-time, big-sport, bigger-money endorsement strategy for an exclusive social media approach. This is a catastrophic failure when marketing executives discover drinking Gatorade is less like Prada and more like Pornography—even if you do, you don’t brag about it on Social Media.

That’s all for now. Be sure to check back from the full list. It’ll be a good time, promise.


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  5. Are You Seeking Fitness Backwards?

About Shawn Phillips
Author, innovator and expert in Life Performance for two decades, Shawn Phillips is as respected for his physique as his wisdom. Working with his brother Bill (of Body for LIFE fame) he helped create the performance nutrition giant, EAS.In his 40's, a husband and father of two young children, Shawn has shifted his focus to helping busy, high-achieving men enjoy vibrant, energized, amazing lives!To help more men towards Life @ Full Strength Shawn created the World's First True Premium Nutrition Shake, the clinically proven Full Strength .For a "how to" guide to a Lifestyle of Fitness Freedom, check out Shawn's most recently instant best-selling book from Bantam Books Strength for LIFE, called by Next-Level in Transformational Fitness, Here.

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